Case study
Logistaan
Multi-courier logistics aggregation platform
Pakistan logistics aggregator unifying 7+ courier APIs — merchant booking, tracking, COD settlement, franchise pricing, Shopify sync, ads integrations, AI helpers, and Expo mobile app.
Product overview — full frame
01 — Challenge
The problem we solved
- Merchants juggling multiple courier portals
- Inconsistent rates, tracking, and COD reconciliation
- Franchise and subscription complexity without a single system
02 — Goals
What success looked like
- One booking UX across major Pakistani couriers
- COD and franchise settlement pipelines
- E-commerce + ads channel sync
- Mobile app for field operations
03 — Signals
Capability profile
Measured strengths across delivery, innovation, and operational maturity.
7+
Courier coverage
52+ migrations
Schema depth
Celery/Redis
Async readiness
Expo app
Mobile parity
04 — System design
Architecture
Modular Django monolith + workers
Django 5 serves web portals and APIs; Celery/Redis handle async courier and background work; Expo app consumes merchant workflows.
- 101
Clients
Layer 1 of 4Django templatesAdmin viewsExpo RN app - 202
Application
Layer 2 of 4Booking domainFranchise logicOpenAPI merchant APIs - 303
Integrations
Layer 3 of 47+ couriersShopifyMeta/TikTok AdsAI services - 404
Data & jobs
Layer 4 of 4PostgreSQLCeleryRedisLabels/PDFs
05 — Stack
Technology stack
Production tools powering this product — icons for quick recognition.
Python
Django
PostgreSQL
Redis
Celery
React Native
Nginx
GitHub Actions
06 — Capabilities
Key features
Courier adapter factory (Leopard, TCS, Trax, MNP…)
Rate cards and weight-slab pricing
COD payment processing pipeline
Shopify + Meta/TikTok Ads integrations
Gemini posters + DeepSeek help chat
Expo React Native merchant app
07 — Deep dive
Structure & detail
Integration surface
| System | Purpose |
|---|---|
| Leopard / TCS / Trax / MNP… | Book, track, label |
| Shopify | Order sync |
| Meta & TikTok Ads | Acquisition channels |
| Gemini / DeepSeek | Creative + support AI |
| Expo app | Mobile merchant ops |
08 — Outcomes
Business impact
Merchant UX
One place to book and track across carriers
Finance
COD and franchise settlements in-platform
Growth
Shopify + ads + AI expand acquisition and ops
Closing note
A production logistics platform balancing monolith delivery speed with deep courier integrations and mobile operations.
